An always-on content engine
AI content automation is using AI pipelines to research, draft, repurpose, and publish content far faster than a manual team can. We run it with senior editorial control on every piece, so you get the volume without the generic slop.
30-minute call · no pitch deck · no obligation
Everything this capability ships
Senior-owned, AI-accelerated, and wired into your stack. Not a deck of recommendations.
Strategy & calendars
A content plan tied to search demand and your funnel, not random posting.
AI-assisted drafting
Pipelines that draft fast on your brief and data, so editors refine instead of starting blank.
Repurposing
Turn one strong piece into posts, threads, emails, and video scripts automatically.
Automated publishing
Workflows that route content through review and out to your CMS and channels on schedule.
Brand voice & editorial QA
A senior editor owns voice, accuracy, and quality on every piece before it ships.
Measurement & iteration
We track what each piece actually does for traffic and pipeline, then feed the winners back into the calendar.

An always-on content engine, publishing daily
Lattice SaaS · Content engine
AI-assisted pipelines that research, draft, and repurpose, with senior editorial control on every piece. One brief now becomes a blog post, a social thread, and a newsletter, on schedule and on brand.
From first call to production
Voice & strategy
We capture your brand voice and build a calendar mapped to demand and goals.
Build the pipeline
Set up AI-assisted drafting, review, and publishing on your tools.
Produce & distribute
Steady output: create, edit, repurpose, and publish across channels.
Optimise
Double down on the formats and topics that drive traffic and conversions.
What it actually solves
SEO content at scale
Feed your organic strategy with briefed, optimised articles on a reliable cadence.
Social & newsletter
Keep every channel fed by repurposing core content automatically.
Sales & enablement
Case studies, one-pagers, and email sequences produced without the bottleneck.
Founder & brand authority
A steady stream of thought-leadership content that builds your name on LinkedIn and beyond, without eating your week.
Tools we reach for
Production
- Claude
- Custom pipelines
- Your CMS
Distribution
- Webhooks
- Zapier / Make
- Scheduling tools
Questions, answered
Unedited, often. Our difference is senior editorial control: AI handles the heavy lifting, a human owns voice, accuracy, and final quality. The goal is volume and quality, not one at the expense of the other.
Google rewards helpful, accurate content regardless of how it is made. We optimise for people and answer engines, with human review, which is exactly what holds up.
Yes. We build the pipeline around your CMS and channels so content flows into your existing setup, and you own all of it.
Yes. Every piece, pipeline, and prompt lives in your accounts and is yours to keep. There is no lock-in if we ever part ways.
Comfortably several times what one in-house writer manages, because the pipeline does the heavy lifting and editors refine. We set a realistic cadence with you and hold to it.
Let’s build it together.
One senior team, one flat monthly subscription, no lock-in. Book a call and we’ll map the fastest path to shipped.